3 posts categorized "Cool Companies and Professionals"

July 01, 2009

Poertner Consulting Group

A senior officer at Guide One Insurance Company told me years ago that the the higher you climb in management, the less technical your role becomes and the more people oriented your focus becomes.  Two obvious people oriented abilities required to be a great leader are the ability to foster great communication and the ability to influence.

Poertner Consulting Group The Poertner Consulting Grouphas several unique training programs for corporations as well as several intense workshops a year to train leaders in these exact areas.  Shirley Poertner has been an executive coach for fifteen years.  Over the years she has narrowed her coaching and the focus of her company's workshops to Crucial Conversations, Crucial Confrontations, and Influencer.

If you believe that how well the leaders in your company handle the high-stakes conversations and influence corporate behavior has a significant impact on the bottom line, then you should sit down with Shirley Poertner to learn about their programs.

March 18, 2009

25 Connections

25ConnectionsLogo In the life cycle of a business, there are the occasional business development plateaus.  The first is when the entrepreneur who started his or her own business runs out of friends and past business acquaintances with whom to do business.  There is no more low hanging fruit and they must find a way to connect with their target market in a broader way.  The challenge is that at this stage, businesses are often not able to afford a full time marketing and/or sales professional.

A second plateau occurs when a business has reached more broadly their identified target market.  One of the ways to get past this plateau is to connect with businesses and markets that are not obvious and who might also have creative ways to utilize the product or service.  The challenge here is that the business owner and his or her management team are so focused on taking care of their business, that they would not know where to start.

25 Connections is the Answer!

25 Connections is a highly networked business development firm that matches the right resource at the right timeto help a business increase sales and accelerate growth.  Adam Steen, founder of 25 Connections, is a very creative thinker and has the ability to identify growth opportunities several moves ahead of the traditional sales channels to create a pathway for sustainable revenue.

Adam is a person that I make it a point to meet with regularly for creative ideas and to have my own thinking challenged when my focus gets too narrow.  In addition to being an innovative business thinker, Adam is an interesting person to visit with.  He is a former professional baseball player and is generally an adventurous sort.

If your at or approaching a business plateau, I recommend that you visit with Adam Steen.

January 22, 2009

Featuring White Rabbit Group

If advertising is so effective, why aren't advertising companies advertising for new clients?  Who knows?  What we do know is that word of mouth is the most powerful advertising around.  These days word of mouth includes electronic media such as e-mail, blogs, texting, and social websites such as MySpace. 

Exactly what are people talking about?  They are talking about their customer experience.  What makes the customer experience?  Many companies say "our people make the difference."  However, great people without great context don't make for a great customer experience on a consistent base.

Great context is achieved when everyone in the company knows and believes in the experience the company is trying to provide both their internal and external customers--Brand Promise.

If you want all of your customers talking in a positive way about your company, you need to visit with Mike Wagner of the White Rabbit Group.  Mike is an inspiring and entertaining speaker and consultant who is great at helping companies develop a unique and powerful brand experience, getting their employees behind it and delivering the experience on a consistent basis.