About JCG

Mission Statement

Our mission is to help business owners, leaders, and sales professionals to create, pursue, and achieve a meaningful, audacious vision.

 

Sales & Management Background

For nearly a decade prior to founding Sales Habitudes, LLC, Jeff Garrison owned and operated the Garrison Organization, an executive search and consulting firm serving the property and casualty insurance industry nationwide.  He was also a nationally recognized expert and speaker in his industry. He received instruction and mentoring from some of the nation's top sales and management trainers in the search industry.  Over the years Jeff developed business with over a dozen Fortune 500 companies and grew the firm to seven people.

"There is no sale more complex than the executive search business.  Your product is a person subject to all the whims and insecurities of being human.  Getting to a place where your candidate will disclose their needs and concerns while at the same time navigating the sales process through the labyrinth of a large insurance company is the ultimate sales challenge."

Prior to becoming an entrepreneur, Jeff spent over six years in operations management with Guide One Insurance Company in their Seattle, Denver, and West Des Moines offices.

 

Origins of Sales Habitudes and EOS

After selling the Garrison Organization, Jeff wanted to share his knowledge and system for business development and sales in the 21st century with other business owners and sales professionals.   

His mission was to help spare others the long and perilous journey of trial and error that he went through.

Thus, in 2009, the Garrison Organization Playbook was turned into the Sales Habitudes curriculum.

Along the way, Jeff has discovered that often times the struggle with business development is a symptom of a greater issue, the lack of a business operating system.  To help businesses install a management system, Jeff has added to Sales Habitudes the Entreprenerial Operating System^(R), created by EOS Worldwide^(R).

 

Education

Jeff received is Bachelor of Arts degree in International Relations from Knox College in 1990 and a Juris Doctorate from Drake University Law School in 1997.